Data scientist/Professor focusing on technology-enabled markets. I bring together big data analytics and business strategy to address problems in multi-channel advertising/retail, mobility and consumer healthcare. I also design and teach courses on big data analytics, digital marketing and technological innovation. Several facets of my research are applied and I advise several fortune 500 companies on issues related to big data, digital advertising and multi-channel retail.

An entrepreneur at heart, I advise startups on their product/business/data strategy. I have also been instrumental in creating the core IP behind some data related products for these startups.